Debbie Horovitch
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Written by Debbie Horovitch, Book Publishing & Author Promotions Fairy Godmother
One of the most common challenges I hear from people in my network is they don't know "what to do next" or "where to start" for their book project. 

They're at all different stages from concept and planning, to finished and edited manuscript, and some are even published already, but they're still confused and not satisfied with the results. 

This blog post will help you figure out your REAL next steps, based on where you want to end up, and the resources you have access to or intend to develop. There is also a PDF to download that compares your options: traditional publishing contract, indie/self publishing, or Fairy Godmother publishing service like my own.
Written by Debbie Horovitch, Book Publishing & Author Promotions Fairy Godmother
If your website SEO (search engine optimization) matters at all to you, you’ll want to read this post, bookmark it, and download the PDF tip sheet at the end!

A lot of people don’t consider sending press releases worthwhile in their book business, because they’ve been through the roller coaster of emotions, hopes and dreams associated with paying $500-$1000+ to have their message (news release) distributed far & wide, and found that in the end, it didn’t benefit them one bit. 

This blog post will help you avoid disappointment, get your expectations in line, AND help your news releases pack an extra punch of compelling media tidbits - even if you're only posting your news release as a publicly shared Google document! There is also a PDF to download which includes 5 key ways to "news hacking" your press releases, so they're more likely to develop REAL publicity for you.
[Preview Blog Post] How to Create Online Content That Attracts the Influence of Celebrities to Your Business
Written by Debbie Horovitch, Book Publishing & Author Promotions Fairy Godmother
Have you ever wondered how some online professionals have micro businesses, but still seem to attract celebrity endorsements and support of their work? Whether you're seeing them be interviewed on an existing authority channel (increasing their audience), or they are hosting the celebrity on their own channel (increasing their authority for their own audience), I'm writing this blog post to demonstrate that ANYONE at any point can attract celebrities to support their business. You just have to understand the "golden rule" and how to apply it in this situation.

I've been attracting BIG NAMES to my own content online since I started my first YouTube livestream show on Google+ Hangouts on Air in 2012, and have been written about in articles and submitting my own content to media, since 2006. Sometimes I'm paid a small amount for writing, but usually it's free publicity or a thought-leadership article I've written and submitted to them to publish if it appeals to their audience. The pinnacle experience was probably writing an article that I wanted to have published in Forbes.com; only two weeks after I submitted it unsolicited, my article was published!